Alyse boasts a reputable background as a Lifecycle Automation Manager. With over a decade of experience, she has collaborated with numerous clients to craft optimal user lifecycle emails. Her expertise spans various email types, including welcome journeys, retention strategies, transactional communications, and more. Holding a Master of Business Administration degree with a focus on Marketing, her profound insights into precise metrics and the pivotal role of email/SMS/push notifications in ensuring customer satisfaction have been significantly enriched.

Alyse has obtained the Salesforce Marketing Cloud Email Specialist and Iterable Foundations Certification.

Below you will find some of Alyse's work throughout the years.